Anna McKenzie – Medium

Anna McKenzie

The Dark Horse Contender for the 2023 Tour de France: David Gaudu

This post is sponsored by Seaweed for the People™.

3 min readJun 19, 2023

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The Dark Horse Contender for the 2023 Tour de France: David Gaudu

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Anna McKenzie

How to Help Your Customers Decide to Buy, Part 1

When you’re writing sales copy, your job is to help customers decide to buy. Here’s one way to do it.

3 min readSep 6, 2022

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How to Help Your Customers Decide to Buy, Part 1

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Anna McKenzie

“You Can’t Make a Living as a Writer” and Other Myths

How and why writing can be a lucrative way to make a living now.

4 min readAug 23, 2022

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“You Can’t Make a Living as a Writer” and Other Myths

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Anna McKenzie

What the Pumpkin Spice Latte Teaches Us About Scarcity Marketing

Soon you can buy something you’ve been missing.

2 min readAug 23, 2022

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What the Pumpkin Spice Latte Teaches Us About Scarcity Marketing

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Anna McKenzie

A Marketing Stunt That Became the Tour de France

How a struggling newspaper changed pro cycling forever.

2 min readJul 13, 2022

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A Marketing Stunt That Became the Tour de France

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Anna McKenzie

Story-Driven Email Marketing: How Does It Work?

When I talk to marketers and business owners about email, they understand its value. But they often ask, “What should I write?”

1 min readJul 12, 2022

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Story-Driven Email Marketing: How Does It Work?

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Anna McKenzie

The Power of Quantifying Your Life

Don’t lose track of these hours.

2 min readJul 5, 2022

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The Power of Quantifying Your Life

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Anna McKenzie

All the Skills and Knowledge You’re Not Using

Let’s take a look at your subject matter experience (even expertise).

2 min readJun 28, 2022

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All the Skills and Knowledge You’re Not Using

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Anna McKenzie

Why You (Yes, YOU!) Should Care

This is where it gets personal.

2 min readJun 21, 2022

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Why You (Yes, YOU!) Should Care

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Anna McKenzie

The Dark Horse Contender for the 2022 Tour de France: Jonas Vingegaard

The rider with the honorable distinction of being this year’s dark horse contender for the 2022 Tour de France is none other than …

2 min readJun 16, 2022

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The Dark Horse Contender for the 2022 Tour de France: Jonas Vingegaard

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Anna McKenzie

Anna McKenzie

Christ follower. Copywriter-in-Chief @ CreativeDemand, LLC. Author of Mission, Market, Message: The Actionable Guide to Marketing for Small Business Owners.

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